High-tech meets old school design in the OMATA One–a full-scale GPS cycling computer but with an analog interface. While it may not exactly improve your performance, you can pretend you are a Formula 1 driver while bombing down your next hill.
OMATA’s choice to show the most important ride data in an analog form is based on the science that analog dials reduce cognitive load, making it significantly easier to read your ride data at a glance. This analog GPS cycling computer goes beyond just displaying your speed and also tracks your distance, total ascent, and time on the bike through 4 different dials–it looks much like a chronograph watch. A rotating bezel on the outside acts as a power on/off and record button.
On the inside, OMATA One tracks everything with the same high level of precision as digital cycling computers, which means all your ride data can be exported via USB-C to Strava. All your data is recorded on the internal memory and converted into analog movement by a custom mechanical sub-assembly that OMATA developed together with Seiko.
One of the benefits of having an analog movement driven by digital software is increased active battery life, which means you can ride for 24 hours before having to recharge the cycling computer. I am not so sure I agree that an analog interface is easier to read when riding, at least for me, but the OMATA One is most definitely a beautiful product.
OMATA One is available in mph or kph and in gray or white. For a $499 pledge over on Kickstarter, you can pre-order your analog cycling computer with delivery expected almost a year from now in February 2017.