As the outdoor industry tries to appeal to a more urban crowd, the fashion industry is hoping to get in on a piece of the outdoor action. From High Street to High Fashion, numerous traditional clothing brands are now offering a range of outdoor pieces.
Continue reading "Would You Buy Outdoor Gear From A Fashion Brand?" »
Amongst the countless beautiful rides along the French Riviera, a new cycling apparel brand has joined the peloton. Called Café du Cycliste, what started out as a simple cycling café and a passion for the history of the sport, has evolved into an elegant looking cycling apparel brand that will add some french chic to your daily ride.
Continue reading "Add Some Je Ne Sais Quoi To Your Daily Ride" »
Music is an integral part of the outdoor lifestyle and culture so it is no surprise that the two industries have finally decided to come together. The first step came with Patagonia Music and now Billabong has recently announced a new partnership with United Music Group.
Continue reading "Outdoor Industry-Next Music Distribution Channel?" »
Unless you regularly handle a gun, you may not have heard of Triple Aught Design (TAD). The San Francisco based apparel brand has been serving the military and hunting enthusiasts for over 14 years now. With their latest collection, TAD are looking to now capture the hearts of the urban outdoor enthusiast as well.
Cloudveil pressed "ctrl alt delete" a year ago and is now looking to make a fresh start by ironically going back to its roots. In February 2010, former Cloudveil executive Jim Reilly, together with some colleagues, bought Cloudveil back from Spyder in order to reinvigorate the brand.
