Tag: fluorescence

PI BioViz

Pearl Izumi BioViz – Better Than Reflectivity

PI BioViz

Last week I had the pleasure of spending time with the Pearl Izumi product team in Boulder to talk about a variety of projects, including visibility. As the industry gravitates towards all over reflectivity, are we sure it really work in all conditions? Pearl Izumi decided to take a step back and look at visibility in a whole new way for Fall ’15 in order to make sure you can keep running or riding 365 days of the year.

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