While retailers such as REI plan to completely shut down again on Black Friday, encouraging their employees and customers to #OptOutside instead, Patagonia is taking a different approach. Understanding that Black Friday is one of the biggest shopping days of the year whether we like it or not, the company decided to use that as a force for good in what can be considered turbulent times ahead for our planet. Patagonia CEO, Rose Marcario, announced that 100% of global sales, both online and in stores, will be donated to various environmental organizations.
Tag: Patagonia
No, this is not a Halloween prank. Spider web fabric is a real thing. Brands such as The North Face and Patagonia have invested in this spider silk fabric that is tougher than both nylon and Kevlar and feels great against the skin.
In their latest quest to transform the food chain into something more sustainable, Patagonia Provisions teamed up with Portland-based Hopworks Urban Brewery (HUB) to create an organic beer made from old school grains. Long Root Ale uses Kernza — a perennial grain ideally suited for organic regenerative agriculture, a practice that restores soil biodiversity, sequesters carbon and grows crops all without chemical fertilizers or pesticides.
In anticipation of the upcoming winter climbing season, Patagonia releases their High Alpine Kit —…
Everyone has had that embarrassing moment. You can call it a wardrobe malfunction, a skin show, or as our grandmothers politely said, “exhibitionism.” You’re riding a wave, catch an edge and splat, do a header into the surf. You tuck and roll and bob up for air. No harm, no foul. But then you hear the laughter…. snickers really. Your ride wasn’t that bad. What’s the problem? Your swimsuit has shifted, exposing more than your talent on the board.
As of now, Patagonia has completely ditched neoprene in their line of full length wetsuits in favor of natural rubber. The Yulex natural rubber wetsuit line now includes 21 full-length suits for men, women, and kids.