It’s All About Being Cool

180s QuantumCool

Polar explorer Eric Larsen always says "It's cool to be cold" and it now seems many of the outdoor companies tend to agree. Joining Columbia, Descente, Sherpa Adventure Gear, and others, 180s launches their own line of cooling apparel and enters the world of cycling. 

Kinesiology Tape Goes Mainstream

By Don Jurries

SpiderTech Kinesiology Tape

One of the sponsors of Cadel Evan’s BMC Racing Team at the recent Tour de France was SpiderTech, a pre-cut line of kinesiology tape that aims to re-invent the taping process. SpiderTech kinesiology tape has been worn by a number of famous athletes, including American Gold Medal Beach Volleyball player Kerri Walsh at the Beijing Olympics and tennis player Li Na while winning the 2011 French Open.

Polar To Launch New RCX5 Tri Specific Watch

Polar RCX5

Polar fans are going crazy lately as small snippets have been released about Polar's new triathlon specific watch, the RCX5. The Polar forum is buzzing and Chris from Polar USA has been uploading pictures and videos to both Twitter and Facebook in advance of the upcoming launch sometime early this summer. 

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